Appeal's DiMambro named regional general manager

John DiMambro, Nevada Appeal publisher and assistant general manager of Sierra Nevada Media Group, has been promoted to general manager of Sierra Nevada Media Group.

DiMambro will also remain publisher of the Nevada Appeal in his new role.

The Appeal publisher since June 2003, DiMambro replaces former general manager Peter Starren, who announced his resignation Aug. 5. Starren, who previously served as Appeal publisher from 2001-2003, is becoming a partner in an executive search firm. He continues to live in Carson City.

Sierra Nevada Media Group comprises seven newspapers, including the Nevada Appeal, as well as major tourist Web sites Reno.com and Tahoe.com. The company is owned by Reno-based Swift Newspapers, one of the few remaining family-owned newspaper corporations in America.

All of the newspapers within the Sierra Nevada Media Group are operated in their respective communities, and are printed at the Nevada Appeal's production facility at 580 Mallory Way in Carson City.

"I am truly delighted to assume this new role. This region is not only geographically beautiful, but it is also lavish with opportunity," DiMambro said.

"The Nevada Appeal, and Sierra Nevada Media Group's body of newspapers and Web sites are unconditionally committed to progressively initiating and developing intelligent ways to engage our communities in helping us to better serve our readers and advertisers.

"We are a down-to-earth, highly accessible regional company that is an ideal alternative to the anonymity and indifference of corporate America. That's the culture we have worked hard to instill, and we guard it very seriously."

DiMambro holds a bachelor's degree in journalism from Utica College, a subsidiary of Syracuse University in New York state. In July 2002, DiMambro joined Swift Newspapers in the newly created role of associate publisher of the Nevada Appeal and regional director of sales and marketing.

An award-winning advertising director during a 17-year career with Gannett Corp., the nation's largest newspaper company, DiMambro graduated the ranks of account executive to advertising director in Utica, N.Y., and then advertising director in Pensacola, Fla. In 1998, he became the president and chief executive officer for Thomson Newspapers' former Chesapeake division, comprising 13 newspapers in Maryland, Virginia and Delaware. He came to Swift Newspapers when Thomson Corp. sold its newspaper division.

A native of Utica, DiMambro resides in Carson City with his wife, Jennifer Ann, and 12-year-old daughter, Leah Paige.