Library looks to teen club for a new logo
Carson City Library Board Trustee Drew Simmons and Carson Area Marketing and PR Network's volunteer outreach committee have given the teen art club a unique creative focus: a new logo to represent the library.
According to Simmons, "Through a creative process guided by professional marketers, they learned why logo designs come into being and how they are used to communicate an entity, product or service to people. The teens had similar ideas about why the library was important to them: book availability, computer and internet accessibility, and equally important was that the library is a gathering place for their age group to enjoy meeting up with each other and participating in programs geared for them in a safe environment."
The new logo has many potential uses and placement options: library cards, internet search engines, brochures, advertisements, business cards and signage. The teen art club is both creative and practical. It can also be a stepping stone to a future career.
Grand reopening makes visiting library even easier
When the doors to the library opened after a two-week hiatus, over 1,300 people streamed through the entrance, eager to see the changes and access the many services available. It was definitely worth the wait.
A dedicated and enthusiastic staff was on hand to guide the patrons through the new self-checkout process. Visitors browsed an extensive selection of movie titles, spanning everything from current releases to old Westerns. One mom, taking advantage of the Summer Splash reading program, was overheard saying she wanted to get her kids reading early, and the children, armed with quilted book totes and reading log progress sheets, seemed ready for the adventure. Another visitor noted that the new set-up made him want to come back and stay longer. In less than three full days, 4,292 items had been checked out.
By combining gifts, grants and help from the city, the library continues to evolve and improve, even in these tough budget times. The renovation is not quite complete. More books need to be tagged, a machine to sort materials will be installed, and other technology added.