Local printers discuss operations in Carson City

For Minuteman Press franchise owners Larry and Tami Jacobs, the printing industry is not new.

“Our background prior to franchising with Minuteman Press was … wait for it … printing and graphics,” the couple said in a press release. “Together, we started our first business in 1987, and we’ve been at it ever since.”

The Jacobs said they sold their printing business in another state, moved to Carson City, and partnered with Minuteman Press. The shop at 444 E. William St., unit 1, was opened in 2021.

“Having been in the industry for nearly 38 years, we were blown away by the training and support we have received from Minuteman Press,” the Jacobs said. “In some aspects it was a refresher, but in other areas it was completely new to us. We had not previously done a lot of promotional products, and dye sublimation and using a heat press were new to us. We have embraced the new products and are actively marketing those items.”

The shop provides business cards, flyers, posters, stationery, banners, apparel, and more.

“Carson City is a family-friendly, small-business oriented town that is welcoming and still has a small town feel to it,” the Jacobs said. “We have enjoyed getting to know other business people in our community and find that they are all very supportive of each other, our town and community.”

The owners said they’ve grown the business through marketing campaigns and word-of-mouth.

“Currently, our most high-demand products are political yard signs and walk cards, direct mail (both printing and mailing – all done in-house), large format printing, and apparel,” they said.

The Jacobs encouraged local businesses to promote themselves.

“With so many businesses shut down by the pandemic for so long, it is important to let your community know that you are still there and ready to serve them,” they said. “As much as we are all glued to screens these days, there’s still just something about seeing your name and logo in print.”

For information on the local shop, visit, https://minuteman.com/us/locations/nv/carson-city/.

For information on Minuteman Press, visit https://minutemanpressfranchise.com.